Following the incredible success that the Betway Group has enjoyed since its introduction to the African continent, the ever-growing betting company has added three more football clubs to their sponsorship repertoire.
Betway has been the proud sponsor of Ghana’s Ashanti Gold FC and have now welcomed Medeama SC, Liberty Professionals and current champions Aduana Stars FC to their camp.
Not only does this recent expansion prove Betway’s commitment to developing football on the African continent, but it also serves as a motivation and booster for players to excel and bring their A-game in the coming season.
Partnerships such as these ensure that sporting clubs in Africa continue to grow and expand, providing better training facilities, developing young and upcoming star-players and offering more opportunities and exchange programmes with bigger, international Premier League squads.
The sponsorship deals with these Ghanaian teams are not only beneficial to the clubs but also provide additional entertainment value to supporters and fans. Adding three more clubs to their list means Ghana soccer fans can now bet on their favourite team anywhere, anytime. Football enthusiasts are able to click and win right on their mobile devices with Betway’s mobile app and stay in the game all season.
At this year’s Thought Leadership event, Country Manager (Marketing) for Betway Ghana, Kwabena Oppong Nkrumah noted that Betway has now become the first brand in Ghana to sponsor four clubs in the league in the modern era, solidifying their position as a leading online betting company and sports sponsorship partner in Africa.
The company’s stance is to lead the way in Betway online Football betting in Ghana and to continue to better the sporting arena on the continent, deal by deal.
Source: BBC